Table 1 Measurement scale, descriptive statistics, factor analysis of variables and Cronbach’s α

Fashion leadership

75.008

.89

 1. How often are you willing to try new ideas about clothing fashions?

 2. How often do you try something new in the next season’s fashion?

 3. How often are you usually among the first to try new clothing fashions?

 4. How often do you influence the types of clothing fashions your friends buy?

 5. How often do others turn to you for advice on fashion and clothing?

 6. How many of your friends and neighbors regard you as a good source of advice on clothing fashions?

SOP-visual

39.769

.85

 1. There are some special times in my life that I like to relive by mentally “picturing” just how everything looked^a

 2. When I’m trying to learn something new, I’d rather watch a demonstration than read how to do it^a

 3. I like to picture how I could fix up my apartment or a room if I could buy anything I wanted^a

 4. I like to daydream^a

 5. I generally prefer to use a diagram rather than a written set of instructions^a

 6. I like to “doodle”^a

 7. I find it helps to think in terms of mental pictures when doing many things^a

 8. When I have forgotten something I frequently try to form a mental “picture” to remember it^a

 9. I seldom daydream

 10. My thinking often consists of mental “pictures” or images^a

SOP-verbal

31.814

.79

 1. I enjoy doing work that requires the use of words

 2. I do a lot of reading

 3. I enjoy learning new words

 4. I like to think of synonyms for words

 5. I like learning new words

 6. I prefer activities that don’t require a lot of reading

 7. I spend very little time attempting to increase my vocabulary^a