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International Journal of Interdisciplinary Research

Table 1 The new sustainable apparel retail models

From: Creativity and sustainable apparel retail models: does consumers’ tendency for creative choice counter-conformity matter in sustainability?

Models Description Sustainability objectives
M1 Sale of redesigned clothing Increase product longevity and interest in reuse; reduce landfill and material waste
M2 Clothing repair/alteration services
M3 Clothing renting Increase use intensity; reduce landfill waste
M4 Clothing swapping
M5 Style consultancy services Increase interest in reuse; reduce landfill waste