Skip to main content

International Journal of Interdisciplinary Research

Table 5 Assessment of measurement model for each brand group

From: An empirical test of the triple bottom line of customer-centric sustainability: the case of fast fashion

Assessment criteria Fast fashion group Sustainable fashion group
Model fit (after refinement) χ2(49) = 134.185, χ2/df = 2.738, RMSEA = .07, CFI = .98, NFI = .97, TLI = .98 χ2(50) = 97.996, χ2/df = 1.960, RMSEA = .51, CFI = .98, NFI = .97, TLI = .98
Convergent validity Factor loadings for all 12 items were significant (p < .001) and exceeded the recommended level of .70 Factor loadings for all 12 items were significant (p < .001) and exceeded the recommended level of .70
AVEs for all the latent variables greater than the recommended threshold value of .50 (ranged from .65 to .86) AVEs for all the latent variables greater than the recommended threshold value of .50 (ranged from .50 to .84)
Discriminant validity Significant difference between the constrained and the baseline model Significant difference between the constrained and the baseline model
High correlation between environmental and social sustainability (squared correlation between constructs = .86, AVE for environmental sustainability = .69) High correlation between environmental and social sustainability (squared correlation between constructs = .84, AVE for environmental sustainability = .66)