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International Journal of Interdisciplinary Research

Table 6 Standardized path coefficients: comparison between fast fashion brands and sustainable fashion brands

From: An empirical test of the triple bottom line of customer-centric sustainability: the case of fast fashion

 

Structural path

Fast fashion

Sustainable fashion

Standard estimate

t value

Standard estimate

t value

Economic sustainability

Econ → Trust

.86

10.20***

.63

8.18***

Econ → Loyalty

1.07

11.17***

.78

8.33***

Environmental sustainability

Env → Trust

−.25

−1.72

−.21

−.98

Env → Loyalty

−.26

−1.80

−.33

−1.43

Social sustainability

Soc → Trust

.30

2.12*

.56

2.91**

Soc → Loyalty

.09

.68

.54

2.64**

  1. p < .1
  2. ** p < .01
  3. *** p < .001