Table 1 Survey instrument measurements

Innate Innovativeness

(Strongly disagree–strongly agree)

Social

1. I love to use innovations that impress others

2. I like to own a new product that distinguishes me from others who do not own this new product

3. I prefer to try new products with which I can present myself to my friends and neighbors

4. I like to outdo others, and I prefer to do this by buying new products which my friends do not have

Functional

1. If a new product gives me more comfort than my current product, I would not hesitate to buy it

2. If a new time-saving product is launched, I will buy it right away

3. If an innovation is more functional, then I will usually buy it

4. If I discover a new product in a more convenient size, I am very inclined to buy this

5. If a new product makes my work easier, then this new product is a “must” for me

Hedonic

1. I am an intellectual thinker who buys new products because they set my brain to work

2. It gives me a good feeling to acquire new products

3. Innovations make my life exciting and stimulating

4. Acquiring an innovation makes me happier

5. The discovery of novelties makes me playful and cheerful

Cognitive

1. I mostly buy those innovations that satisfy my analytical mind

2. I find innovations that need a lot of thinking intellectually challenging and therefore I buy them instantly

3. I often buy new products that make me think logically

4. I often buy innovative products that challenge the strengths and weaknesses of my intellectual skills

5. I am an intellectual thinker who buys new products because they set my brain to work

Fashion leadership

(Strongly disagree–strongly agree)

1. I am aware of fashion trends and want to be one of the first to try them

2. I am the first to try new fashion; therefore, many people regard me as being a fashionable leader

3. It is important for me to be a fashion leader

Domain specific fashion innovativeness

(Strongly disagree–strongly agree)

1. If I heard that a 3D printed fashion product was available in the store, I would be interested enough to buy it

2. I will research 3D printed fashion products even if I have not heard of it before

3. I know 3D printed fashion products before most other people in my circle know

Personal values

(not at all important to extremely important)

Personal-self

1. Having exciting and stimulating experience

2. Being imaginative, creative, unique

3. Being curious, interested in many things

4. Enjoying leisure time, friends, food

5. Being free to think and do what I want

Ambition

1. Choosing my goals, deciding what I become

2. Achieving goals

3. Being capable, effective, efficient

Power

1. Having people seek my opinion

2. Being a leader, commanding

3. Getting recognition from friends, peers

Attitude

(7 point semantic scale)

1. Bad: good

2. Unappealing: appealing

3. Inappropriate: Appropriate

4. Unreasonable: reasonable

5. Incongruent: congruent

Intentions

(7 point semantic scale)

1. Unlikely: likely

2. Nonexistent: existent

3. Improbable: probable

4. Impossible: possible

5. Uncertain: certain

6. Definitely would not use: definitely would use