International Journal of Interdisciplinary Research
Table 2 Result of confirmatory factor analysis
Factor | Item | Factor loading | SE | CR | p | Standardized factor loading | AVE | Construct reliability |
|---|---|---|---|---|---|---|---|---|
Dissatisfaction with material services | 1-1 | 1.000 | – | – | – | 0.826 | 0.729 | 0.915 |
1-2 | 0.992 | 0.045 | 22.223 | 0.000 | 0.827 | |||
1-3 | 1.045 | 0.046 | 22.555 | 0.000 | 0.837 | |||
1-4 | 0.887 | 0.045 | 19.641 | 0.000 | 0.752 | |||
Dissatisfaction with human response services | 1-5 | 1.000 | – | – | – | 0.843 | 0.738 | 0.894 |
1-6 | 0.954 | 0.041 | 23.070 | 0.000 | 0.837 | |||
1-7 | 1.034 | 0.043 | 23.920 | 0.000 | 0.864 | |||
Dissatisfaction with hairstyling services | 1-8 | 1.000 | – | – | – | 0.962 | 0.709 | 0.876 |
1-9 | 0.710 | 0.044 | 16.223 | 0.000 | 0.733 | |||
1-10 | 0.779 | 0.055 | 14.094 | 0.000 | 0.620 | |||
No action | 2-1 | 1.000 | – | – | – | 0.871 | 0.734 | 0.892 |
2-2 | 0.885 | 0.041 | 21.727 | 0.000 | 0.818 | |||
2-3 | 0.927 | 0.043 | 21.583 | 0.000 | 0.812 | |||
Private complaint behavior | 2-4 | 1.000 | – | – | – | 0.860 | 0.740 | 0.895 |
2-5 | 1.060 | 0.041 | 25.852 | 0.000 | 0.881 | |||
2-6 | 1.100 | 0.044 | 24.945 | 0.000 | 0.854 | |||
Public complaint behavior | 2-7 | 1.000 | – | – | – | 0.949 | 0.706 | 0.903 |
2-8 | 0.914 | 0.027 | 35.581 | 0.000 | 0.904 | |||
2-9 | 0.711 | 0.034 | 20.774 | 0.000 | 0.699 | |||
2-10 | 0.673 | 0.038 | 17.507 | 0.000 | 0.626 | |||
Revisiting intentions | 3-1 | 1.000 | – | – | – | 0.929 | 0.841 | 0.941 |
3-2 | 0.949 | 0.025 | 38.138 | 0.000 | 0.924 | |||
3-3 | 0.952 | 0.026 | 37.036 | 0.000 | 0.913 |