International Journal of Interdisciplinary Research
Paradigm element | Category | Subcategory | Concept |
---|---|---|---|
Contextual conditions | Social conformity | Social assessment | Assessment by others (family, friends) on the purchase or use of the product |
Propagation of smart devices | Inability to replace smart phone | Do not feel the inconvenience of using a smartphone as smartphones have been already widely used There are more functions performed by a smartphone than those performed by smart clothing | |
Purchase of other wearable devices | Believe that purchasing other wearable devices than smart clothes is more efficient |