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International Journal of Interdisciplinary Research

Table 1 Demographic characteristics of the respondents

From: Digital atmosphere of fashion retail stores

Demographic Range n Total n χ2 Prob.
Luxury (n = 103) Sports (n = 109)
Age Men 52 56 108 .017 .897
Women 51 53 104
Marriage Yes 36 29 65 1.735 .188
No 67 80 147
Education High school 11 11 22 1.677 .795
University Student 23 28 51
University 58 62 120
higher 10 8 18
Etc. 1 0 1
Occupation White 52 51 103 5.576 .782
Non-white 16 20 36
Housewife 4 4 8
Student 26 28 54
Etc. 5 6 11
Monthly average household income (unit:won) Under 2 million 12 19 30 12.339 .195
2 ~ 4 million 34 45 79
4 ~ 6 million 34 32 66
6 ~ 10 million 17 11 28
Over 10million 6 2 8