International Journal of Interdisciplinary Research
From: Purchase intention toward sustainable masks after COVID-19: the moderating role of health concern
Moderator | Path | Std. Estimate | Δχ2 | Δχ2/df | p | |
---|---|---|---|---|---|---|
Low | High | |||||
HC | EA PI | 0.581*** | 0.806*** | 5.294 | 1 | 0.000*** |
SN PI | 0.359*** | 0.225*** | 2.895 | 1 | 0.089 | |
EK | EA PI | 0.706*** | 0.738*** | 0.202 | 1 | 0.653 |
SN PI | 0.242*** | 0.214*** | 0.001 | 1 | 0.978 |