International Journal of Interdisciplinary Research
Table 4 Results of analysis of covariance
From: Consumer responses to company disclosure of socially responsible efforts
Dependent variable model | Persuasiveness | Trust | Future usage intention | Purchase intention | ||||
|---|---|---|---|---|---|---|---|---|
Source | F(df) | \( \eta_{p}^{2} \) | F(df) | \( \eta_{p}^{2} \) | F(df) | \( \eta_{p}^{2} \) | F(df) | \( \eta_{p}^{2} \) |
Corrected model | 128.45 (4710)*** | .42 | 57.51 (4711)*** | .25 | 119.89 (4710)*** | .40 | 45.70 (1711)*** | .21 |
Firm’s behavior control | 108.84 (1710)*** | .13 | – | – | 78.11 (1710)*** | .10 | – |  |
Cause-related products control | – | – | 18.30 (1711)*** | .03 | – |  | – |  |
Small businesses control | – | – | – |  | – |  | – |  |
Geographic origin control | – | – | 29.54 (1711)*** | .04 | – |  | 20.84 (1711)*** | .03 |
Consumption volume control | 40.72 (1710)*** | .05 | – |  | 61.22 (1710)*** | .08 | 7.78 (1711) | .01 |
Product involvement control | 27.29 (1710)*** | .04 | 14.77 (1711)*** | .02 | 21.47 (1710)*** | .03 | .99 (1711)** | .00 |
CTSCA scenario | 9.82 (1710)* | .01 | 106.27 (1711)*** | .13 | 7.04 (1710)** | .01 | 107.20 (1711)*** | .13 |