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International Journal of Interdisciplinary Research

Table 3 CSR performance gap between employees’ expectations and their perceptions of their employer’s performance

From: "We are watching you": investigation of consumer-employee perception gaps and the employee expectations-employer performance gaps

 

H&M employees

Nike employees

Total

Negative congruence

85 (53.8%)

79 (50.3%)

164 (52.1%)

Congruence

6 (3.8%)

19 (12.1%)

25 (7.9%)

Positive congruence

67 (42.4%)

59 (37.6%)

126 (40%)

Total

158 (100%)

157 (50.3%)

315 (100%)

  1. χ2 = 7.48, df = 2, p = 0.02