International Journal of Interdisciplinary Research
From: How “K-Style” has influenced the younger generation through local Vietnamese influencers
Year | Korean-related mention | Use of Korean products | ||
---|---|---|---|---|
Views(AVG) | Top-viewed videos average ratio (%)a | Views(AVG) | Top-viewed videos average ratio (%) | |
2014 | 1,239,964 | 79 | 1,587,622 | 101 |
2015 | 1,239,949 | 82 | 1,573,465 | 104 |
2016 | 1,356,132 | 107 | 1,131,573 | 89 |
2017 | 1,190,042 | 74 | 1,691,654 | 105 |
2018 | 1,531,438 | 93 | 1,345,109 | 122 |
2019 | 1,961,678 | 138 | 1,769,113 | 125 |
2020 | 499,179 | 89 | 393,226 | 70 |
Total (Mean) | 1,505,813 | 104 | 1473186 | 102 |