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International Journal of Interdisciplinary Research

Table 3 Effects of perceived CSP on purchase intention

From: Sustainable threads: analyzing the impact of corporate social performance, CSR message authenticity and information transparency on purchase intentions

Dependent variable

Independent variable

Non-standardized coefficient

Standardized coefficient

t

p

B

Standardized error

β

Purchase intention

(constant)

0.150

0.093

 

1.608

0.109

CSP perception

0.947

0.019

0.927

50.174***

0.000

R2 = 0.912, Adj R2 = 0.912, F = 2517.479 (p = 0.000)

  1. ***p < 0.001