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International Journal of Interdisciplinary Research

Table 8 Moderating effect of information transparency on the relationship between CSR message authenticity and purchase intention

From: Sustainable threads: analyzing the impact of corporate social performance, CSR message authenticity and information transparency on purchase intentions

Variables

1st model

2nd model

3rd model

β

β

β

Tolerance

VIF

Independent variables

 CSR message authenticity

0.93***

0.34***

0.22***

0.31

2.77

Moderating variables

 Information transparency

 

0.62***

0.45***

0.33

2.12

Interaction effect

 CSR message authenticity × Information transparency

  

0.28**

0.41

2.01

 R2

0.86***

0.90***

0.92.4***

 ΔR2 (F-value)a

  

0.02(2.80)**

  1. aIf the F-value of Δ Adjusted R2 (R2 for 3rd model–R2 for 2nd model) is significant at 0.05 level or 0.01 level, it indicates the presence of interaction
  2. **p < 0.01
  3. ***p < 0.001